Posted by Joel Rothman
August 24th, 2009
Dr. Mehmet Oz may have bid farewell to the Oprah Winfrey Show in May, but the pair are back together again, this time as plaintiffs in a lawsuit filed in federal court in New York against dozens of companies they claim used their images and false endorsements to market acai supplement products. Last year, Oz [...]
Posted by Hugo Ottolenghi
August 9th, 2009
This time, the news report is real. We earlier identified News 13 and News 29 as being faux-TV news Web sites that touted the health benefits of resveratrol and acai. Now, CBS News — the real network — is reporting on what appears to be the same Hollywood-based company, FWM Laboratories, in a national broadcast and an accompanying Web story headlined, “Buyer Beware: Web Supplement Scams.”
Posted by Hugo Ottolenghi
July 24th, 2009
If you thought faux news was the province of only The Daily Show, The Colbert Report and The Onion, welcome to News 13 WKTV. It is the non-TV station, non-news Web site that reports on Resveratrol Ultra. And it is not the only fake station.
Posted by Vincent Annunziata
January 13th, 2009
The Better Business Bureau has issued a nationwide warning cautioning consumers to be suspicious of online ads relying on celebrity endorsements to sell acai berry-related weight loss products. The acai berry has been credited by supplement companies with fighting cancer and other diseases. The acai berry comes from the acai palm. According to Steve Cox, [...]